moving donors to give
For a non-profit company that relies on its donors, there is no more effective way to demonstrate the good that's being done than an emotional story told on film. It connects the donor directly to the story of the people they help, clarifying the need. Here are a few samples of my work in this area...
Metavivor
I got a call from an old friend who I had worked with at HBO. She runs a great production company and she hired me to shoot and direct a video she was producing about a New York Fashion Week runway lingerie show featuring women with breast cancer instead of the regular lingerie models. I told her I was in and off we went to NY. These women define brave. I wandered around for a few days at the show and everybody got pretty comfortable with me and my little camera (as you’ll see), then she asked me to write and edit the video. It’s very emotional but worth the journey. Check it out.
Metavivor Breast Cancer Lingerie Fashion Show
Michael Jackson
This one is a little odd for me, but I’ve been asked how I get such intimate footage of the people I shoot. So I tried to explain using Michael Jackson as an example.
The V Foundation
My brother Greg introduced me to these people right as COVID-19 arrived. They raise money for cancer research and needed a video to tell their story, but thanks to the virus, we couldn’t shoot any original footage. So I took what they already had, added some stock footage and created a fresh take on their story. They were thrilled and I feel lucky to have worked with them because they are great people to work with and a great organization.
V Foundation for Cancer Research
WakeMed Foundation
WakeMed Foundation was holding a big fundraising dinner, with a live performance by Martina McBride, and asked me to make this video featuring their pregnancy expertise to close the evening. It's one of my favorite things to do, to make a person comfortable enough to tell their story and not hold back. The event was beautiful in addition to being a huge fundraising success. Here's the video...
art center college of design
The Art Center College of Design in Pasadena, California is an amazing place. They rely on donations to fund students who couldn't otherwise attend. The college held an 18-month fundraising drive, culminating in a beautiful nighttime event, and asked me to make a video to close the evening. The goal for the entire campaign was $2 million. But when the dust settled, they had raised $3.1 million, 56% over their goal. Here's the video...
ymca of the triangle
Each year the YMCA of the Triangle holds a fundraising drive. And for 5 years they asked me to create a video to help potential donors get to know a beneficiary of their work up close and personal. Every one of those videos won the national award that "The Y" gives for the best video, competing against all the videos nationwide. Here's one of them...
blue cross blue shield of NC
This one isn't a fundraising video, but I thought you'd enjoy it. At Blue Cross Blue Shield of NC, the executives wanted to thank their employees for participating in community service volunteering efforts. They wanted it to be about the employees, not the executives. Seemed like the best approach was to hear from the people who are helped by these efforts, so I made this...
...and there's plenty more where these came from. If you think we could work together and do something great, click the contact button below and let's talk about it!